The Strategic Management Process : Understanding Business Strategy in Global Markets (0750679662)



Strategic Management has a unique approach goes beyond the traditional application for the for profit sector to address issues for the non-profit sector. It is the only graduate-level text that approaches strategic management from a global cultural perspective.


Product details

  • Paperback | 406 pages
  • 191 x 248 x 21.84mm | 726g
  • Butterworth-Heinemann Ltd
  • Oxford, United Kingdom
  • English
  • 1, black & white illustrations
  • 0750679662
  • 9780750679664
  • 2,762,340


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